Author: Gail Unzelman

Since the 1850s, a myriad of irrigation canals, or ditches to the farmers, have been vital to agrarian pursuits in the many thousands of acres of diverse agricultural richness of California’s Great Central Valley — whether cotton fields, olive orchards, fruit trees, grains & rice, or vineyards.

Welcome to our first Wine Country Story of the New Year where we visit one of the most exciting promotional campaigns in the history of the California wine industry. It is called National Wine Week, and beautiful artistic Poster Stamps are the stars of the story.

Life’s trials do make us grieve and pine, Yet one transcends the rule —
When honest drinkers test honest wine In cellars deep and cool.
When from the spout it runs like gold Our pulses leap and rise.
We praise the vintage pure and old And crown it with a prize.

As you approach the upper end of Napa Valley, an alabaster-white monastery-like structure comes into view sitting atop a wooded knoll rising from the valley floor two miles south of Calistoga. This is Sterling Vineyards Winery, called the most spectacular winery in America when it was completed in 1973. It was the biggest new winegrowing venture in Napa County, with a six-million-dollar investment in the future of premium table wines.

“Pioneer California Winemaker, lavish host, astute businessman, celebrated judge of fine wines, Paul Masson made his name famous by producing champagnes and table wines which held their own anywhere. Gourmet, bon vivant, raconteur, connoisseur, with an ardent eye for a handsome woman, flamboyant at times and eccentric at others, thrifty in the Gallic tradition, he transplanted much of his native Burgundy to his adopted California … a great Californian, a great gentleman and a great wine grower. ” — John Melville.