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The Wine History Project

The Wine History Project of SLO County preserves and presents two centuries of local viticulture through research, interviews, exhibitions, publications, talks and tastings. We work with local museums, galleries, archives, and wineries to organize events and exhibitions in venues throughout the county.

Together We Can Preserve the Story of Central Coast Winemaking

Location

3592 Broad Street,
Suite 104,
San Luis Obispo,
CA 93401

Phone

(805) 439-4647

Email

libbie@winehistoryproject.org

Open Hours

By Appointment

Recent Articles

Wine Postcard Stories – Postcard Collection of Gail Unzelman: California Wine & Its History: A Memorable Journey

Wine Postcard Stories – Postcard Collection of Gail Unzelman: California Wine & Its History: A Memorable Journey

Hello, readers and champions of this phenomenal SLO Wine History Project. My name is Gail Unzelman, a California wine historian of many decades, now pretty much retired. (Which we all know is impossible.) SLO Director Libbie has asked me to contribute a little something about my California wine history writings and experiences — which I am honored to do.

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Max Goldman (1910 -2004) Chemist, Grower, Winemaker, Renaissance Man, Classical Pianist, Band Leader, Co-founder Of The American Society Of Enologists, And Expert On New York State Champagne

Max Goldman (1910 -2004) Chemist, Grower, Winemaker, Renaissance Man, Classical Pianist, Band Leader, Co-founder Of The American Society Of Enologists, And Expert On New York State Champagne

Max Goldman purchased and restored the iconic York Mountain Winery from 1970 to 2001. His research on fermentation profoundly increased the quality standards of wine, improved documentation, viticulture course curriculum, and production efficiency. He is known as a “founding father” of the Wine Institute and of the American Society of Enologists (later known as the American Society of Enology and Viticulture).

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The Rotta Family (Joe 1885 – 1958) Clement (1890 – 1963)  And Romilda (1895 – 1976) Were Swiss Italian Growers And Winemakers,  Mentored By Frenchman Adolph Siot In Templeton Starting In 1909 – They Fermented And Aged Their Zinfandel Jug Wine In Redwood Tanks And Sold It To Visitors And Cal Poly Students Right From The Barrel

The Rotta Family (Joe 1885 – 1958) Clement (1890 – 1963) And Romilda (1895 – 1976) Were Swiss Italian Growers And Winemakers, Mentored By Frenchman Adolph Siot In Templeton Starting In 1909 – They Fermented And Aged Their Zinfandel Jug Wine In Redwood Tanks And Sold It To Visitors And Cal Poly Students Right From The Barrel

The Rotta Winery, located at 250 Winery Road in Templeton, was operated by three generations of Swiss-Italians: the first generation by brothers Joe and Clement Rotta, the second by Clement’s son Mervin, the third by Clement’s grandson, Michael Giubbini and his wife. The ownership by members of the Rotta family spanned from 1908 to 1976 and then again from 1990 to 2013. Grape growing and winemaking operations by the Rotta family are thought to have been established around 1917 or shortly thereafter. Known for its jug Zinfandel wine, the winery to develop a strong following among Southern California surfers, Cal Poly students, and the Hippie generation who continue to talk about their visits and memories of Romilda Rotta to the present day.

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Collaborations & Memberships

Exhibitions

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